British Vogue 'Waste Not' Fran Summers, Vittoria Ceretti by Craig McDean Is Sustainability Serious

British Vogue 'Waste Not' Fran Summers, Vittoria Ceretti by Craig McDean Is Sustainability Serious

British Vogue launches a new, more ‘WOKE’ mindset with ‘How Fashion Is Finally Working To Tackle Climate Change’, written by Tamsin Blanchard.

Contributing fashion director Kate Phelan styles Vittoria Ceretti and Fran Summers with the same approach used in her Taylor Swift editorial. This transition approach — at odds with Fashion Extinction’s bold statement of ‘buy nothing’ — begins a closet update re-education process that European women have understood for decades.

Craig McDean captures Fran and Vittoria in Kate Phelan’s old and new ‘Waste Not’ editorial, launching a new decade of thinking that demands reforms in consumption patterns.

AOC is trying to do our part, with an ongoing focus on Sustainability and Environment — and a preference for using our precious time to write features based on new principles.

To that end, we’re pulling together years of writing on sustainability into a set of archives similar to our Models, Photographers and Women’s News Archives — all featured in the footer of this website and on this link. .