Nomad Two Worlds has named model and Victoria’s Secret Angel Behati Prinsloo as the first face of their Raw Spirit brand, a line of socially conscious fine fragrances made in partnership with the internationally renowned fragrance house Firmenich and featuring unique natural ingredients from around the world. Members of the Clinton Global initiative, Nomad and Firmenich plan to release 10 Raw Spirit fragrances, all created in cooperation with and in support of indigenous and marginalized communities in Haiti, Australia, US and beyond.

Prinsloo will serve as the face of Raw Spirit and also brand ambassador appearing in the ad campaign, a series of videos and as spokeswoman. She stated, “I love the philosophy behind Raw Spirit. I am a real advocate for giving back. For me, the phrase ‘raw spirit’ means nature, stripped back and ethereal. This is Mother Nature at her best.” Read on

Related: The ‘Seminole Spirit’ fine art collection has moved on to the CAMERA WORK Gallery in Berlin from April 25-June 6, 2015.

Behati Prinsloo In ‘Seminole Spirit’ By Russell James Opens Feb 17 At NYC Stephan Weiss Gallery AOC Sensual Art & Fashion