Returning in Feb to Bergdorf Goodman, Sabyasachi Mukherjee Finds New Home in New York

Returning in Feb to Bergdorf Goodman, Sabyasachi Mukherjee Finds New Home in New York

Designer and artisan visionary Sabyasachi Mukherjee’s much publicized investment deal with Aditya Birla Fashion Retail Limited came to fruition in the first week of February 2021.

As fashion world celebrated the 51 percent controlling investment worth about $55 million, the couturier announced that on February 18, he would launch his second exclusive collaboration with New York-based luxury department store, Bergdorf Goodman.

“We had a very good first session at Bergdorf where we sold close to $2.5 million of jewellery. Realising the power of the brand in America, Bergdorf invited me to do a second round. I would like to see more Indian designers going to the west and selling their clothing to the big Indian diaspora, which can be found everywhere. It’s a testament to the power of the Indian consumer. By selling Indian clothes, Bergdorf is raising the bar on inclusivity,” Mukherjee told Vogue India’s Akanksha Kamath over a late night Zoom call.

Now members of the Indian diaspora, and Sabyasachi fans in North America will be happy to know that the second Bergdorf Goodman collection will also offer clothing, shawls and scarves, and accessories and a new line of bags, in addition to its fine jewelery.