Tennis Hope Emma Raducanu Covers ELLE UK June 2022, Lensed by Sebastian Kim

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Quoting London’s The Guardian: Emma Raducanu “crashed out of French Open” in the second round, losing to Aliaksandra Sasnovich of Belarus this morning, May 25. She was “blown off the court’ The Guardian continued.

Raducanu covers the June 2022 issue of British ELLE, arriving in the June pages with fashion ambassadorships for Tiffany & Co, Dior and Nike. Aurelia Donaldson styles Emma in Tiffany & Co. jewelry and Dior’s pre-fall collection for images by Sebastian Kim [IG]./ Hair by Naoki Komiya; makeup by Polly Osmond

Suyin Haynes writes Emma Raducanu: Game Changer, assembling the narrative between Britain’s women’s tennis hope and British actor Gemma Chan of ‘Crazy Rich Asians’. Gemma Chan cross-pollinates from another LVMH brand as a Louis Vuitton ambassador.

“Neither Raducanu nor Chan expected to be role models, yet for many, particularly young East and South-East Asian women and girls, they are,” says Haynes.

Asked about her training routine, Raducanu explains: “Normally in a training week, I’ll play tennis for maybe four hours a day, and then do an hour and a half of fitness. Then I have two days that are three hours in total, and one day off. It’s important to reset and have a break at the end of the week.”

AOC skips over considerable chitchat — which is why we link you to the Emma Raducanu-Gemma Chan ELLE UK interview.

Chan ends the dialogue, remarking that British tennis hasn’t had a female player to follow in the same way Brits have had with Andy Murray or Tim Henman. “How does it feel to be that person for women’s tennis? And do you think it will make a difference to how young girls view the sport?”

Raducanu answers:

“It’s amazing to even think of myself in that way. I feel like if girls, or even boys, can see me out there having fun, smiling and doing things, they can really relate to that. I want to inspire kids to keep playing. I still find it hard to believe I’m that person.”

Emma Raducanu’s Sponsorships

The upset winner of the 2021 US Open, Emma Raducanu is headed to the 2022 Wimbledon Championships, beginning June 27. In 2021, Raducanu, was a darling at Wimbledon, until she was forced forced to drop out in the fourth round over difficulty breathing.

John McEnroe said on the BBC about her 2021 withdrawal: “I feel bad for Emma. It appears that it got a little bit too much, as is understandable, particularly what we’ve been talking about these last six weeks with Naomi Osaka not even here. How much can players handle? Hopefully she’ll learn from this experience.“

AOC last wrote about the young tennis star on March 29, 2022 when Emma Raducanu landed a Porsche ambassadorship.

“I think Emma will earn well over $100 million [in the next calendar year]. She’ll eclipse all the men,” said Jonathan Shalit, the chairman of InterTalent Group, a London-based talent management agency, in an interview about Emma Raducanu’s 2022 earning potential.

Our Porsche update followed a fashion post that focused in-depth on Raducanu and her dazzling US Open victory, a post-win visit to the NY Stock Exchange and September’s Met Gala, where she wore Chanel.

The entire experience was very heady for an 18-year-old.

British Vogue jumped on the Emma Raducanu story with Emma Raducanu Is 'Court Favourite' by Scott Trindle in British Vogue October 2021 AOC Fashion