Pyer Moss by Kerby Jean-Raymond Covers Blanc Magazine Winter 2020
/Pyer Moss was founded in 2013 by Haitian-American, New York-born fashion designer Kerby Jean-Raymond, who describes his brand as an “art project” or “a timely social experiment” at times. Pyer Moss aims to use its voice and platform to challenge social narratives and evoke dialogue. The Pyer Moss collections are produced in New York City, Italy and Portugal.
In September 2018, Pyer Moss invited Fashion Week to Weeksville, the historic black neighborhood in Brooklyn, Pyer Moss showed the second installment of the designer’s “American, Also” series, a three-part series of collections addressing the erasure of African American narratives in popular culture to critical acclaim. Vogue called the show “the best of the season”.
In mid-2019 Jean-Raymond became a “thought partner” as artistic director of Reebok Studies_.
Jean-Raymond then took a hiatus, shortly after winning the CFDA/Vogue Fashion Fund award, leaving many wondering if he could keep going. Pyer Moss then launched the third and final chapter in the triology called “Sister” at the Kings Theatre in Brooklyn in September 2019.
The 3000-seat Kings Theatre sold-out for the show, with 500 free tickets given away. Vogue wrote:
Entitled “Sister,” the third and final chapter in the Pyer Moss trilogy paid homage to Sister Rosetta Tharpe. A singer-songwriter who rose to popularity in the 1930s and ’40s, Tharpe is widely considered to be the godmother of rock and roll, though her legacy has been grossly diminished in music’s history book. “I think relatively few people know that the sound of rock and roll was invented by a queer black woman in a church,” said Jean-Raymond backstage, moments after the show. “I wanted to explore what that aesthetic might have looked like if her story would have been told.”
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Blanc Magazine sends a message that resonates on this Martin Luther King Day .