PRADA teamed up with Willy Vanderperre, sharing time lapse images of its Spring 2017 collection on Instagram. Models posing for the digital eventr are Fei Fei Sun, Natalie Westling, Saskia de Brauw, Elibeidy Danis Martinez, Rianne van Rompaey, Cato Van Ee, Nora Attal, Mica Arganaraz, Julia Nobis, Ratner and Sara Grace Wallerstedt.

“Timelapse”, Prada and Willy Vanderperre’s creative collaboration for SS17, isolates the collection’s intentions to elevate and explore the complexity of modernity. In echoing, fluorescent-lit hallways, elevator doors soundlessly open to the platform where low meets high—as elements designed for function meet those exuding only elegance. What separates the past from the present? Perhaps it is a reimagining of femininity. In “Timelapse”, the present is seen through a surveillance-like lens that points to Prada’s tech-loving start, while keeping a close watch on the future state of fashion. – from PRADA

In reviewing the Spring 2017 collection for Vogue.com, Sarah Mower cited Miuccia Prada's decision to simplify, declutter, and de-intellectualize in the midst of endless bad and terrifying news in the world's daily headlines. (See entire Prada Spring 2017 show at Vogue.com)

“Instead of exploring the history of women, which I have for a while, I decided to take care of now, the present, and trying to find elegance.”