Seafolly 'Passport to Summer' 2024 Swimwear Campaign Follows the Sun to Sicily

AOC just got a serious dopamine dressing hit, feasting our eyes on the new Seafolly [IG] ‘Passport to Summer’ campaign.

British model Megan Williams basks in the many health benefits of sunshine, water leisure, recreation — and serious water sports. Properly managed with protection from the sun’s most intense rays, of course.

Aussie brand Seafolly has always been known for great prints, vivid colors and a California-girl cool factor born in the land ‘down under’.

Discovering the Land ‘Down Under’

Australia’s indigenous culture was well-established when Dutch navigator Willem Janszoon charted parts of the northern coastline aboard the Duyfken in 1606.

However, it wasn't until English explorer James Cook's voyage in 1770 that Australia entered global consciousness more prominently.

The land ‘down under’ nickname has stuck like glue to Australia ever since, and Seafolly knows how to bring the best vision of the continent to life with retro, one-piece swimsuits every bit as exciting as strappy bikinis.

Seafolly’s ‘Ciao Bella’ capsule channels sunshine culture halfway around the world in Sicily. The influence of Mediterranean culture runs deep with sun-loving, spirit-chasers worldwide and always here at Anne of Carversville.