Swarovski SS-2024 Campaign Drips With Sea Jewels Worn by Imaan, Irina, Karlie, Fei Fei, Abby AOC Jewelry News

Showstudio calls them “Steven Meisel’s Supermodel Sirens”, five women “dripping in crystals.” Top models Abby Champion, Fei Fei Sun, Imaan Hammam, Irina Shayk and Karlie Kloss join forces in the new S/S 2024 Swarovski [IG] campaign inspired by Venus, the Roman goddess of love.

Giovanna Engelbert, Swarovski creative director, has designed a collection lavish in its shell motifs, pearls and other sea treasures inspiration. Reflecting on her creatures of the sea muses, Engelbert stresses their qualities of creativity, elegance, empowerment, grace and strength — expertly captured by Steven Meisel [IG]./ Hair by Guido Palau; makeup by Pat McGrath

The Myth of Venus and the Sea

In ancient Roman mythology, Venus, the goddess of love and beauty, emerged from the sea fully grown and adorned with exquisite jewelry. The myth tells of Venus being born from the foam created when the Titan Cronus castrated his father Uranus and threw his severed genitals into the sea. This act led to the sea producing the goddess of love and desire.

Venus, also known as Aphrodite in Greek mythology, is often depicted in art emerging from a shell in the sea, symbolizing her birth from the ocean. This imagery has become a popular motif in various forms of art, representing beauty, love, and femininity.

The myth of Venus rising from the sea highlights the eternal connection between the goddess of love and the vast, mysterious depths of the ocean. It conveys the idea that beauty and desire can arise from the most unexpected and tumultuous origins, adding a layer of complexity and depth to the portrayal of love and beauty in mythology.