Supermodel Anok Yai delivers a commanding presence on the August 2025 issue of French Vogue [IG] styled in a wide range of grandiose, majestic animal print designs by Alastair McKimm. Photographer Mario Sorrenti [IG] captures Anok in Saint Barth, wearing Saint Laurent on the cover.
Claire Thomson Jonville says that Anok — as a Vogue France cover star and talented artist — “embodies a different kind of power - vibrant, magnetic and alive.”
AOC agrees absolutely./ Hair by Tomo Jidai; makeup by Jamal Scott
Louis Vuitton Women taps House Ambassadors Emma Stone and Hoyeon Jung for the Fall/Winter 2025 Campaign, lensed by Ethan James Green.
Before Speedy Came Express
Bags and luggage are the visual currency of the Louis Vuitton brand. They also ring the cash register at critical levels to support LV’s position in the LVMH heirarchy. The FW25 Campaign is focused on its latest handbag: the Express, a roomy reprise of the original name of Vuitton’s signature Speedy handbag.
Louis Vuitton’s Chairman and CEO Pietro Beccari delivered press comments detailing the important role ‘The Louis’ marks on the new journey the luxury brand is taking into the DNA of Louis Vuitton itself. Reinforcing key buzzwords, Beccari stressed the importance of Louis Vuitton’s spirit of travel being experienced not only by crossing national borders, “but through ideas, emotions and inspiration.”
Anne drills down on exactly what Beccari’s words mean.
Supermodel and Mrs. Antoine Arnault, Natalia Vodianova covers the July/August issue of ELLE Arabia [IG]. The LVMH-owned Guerlain ambassador reflects on her evolving definition of beauty and how true elegance lies in authenticity, presence and inner calm.
“Radiance is an energy. It comes from being at peace with yourself,” Vodianova tells ELLE.
Bryce Anderson [IG] captures Vodianova in Patou [red cover] above and Givenchy from Sarah Burton’s debut collection [top cover below]; followed by Dior, Louis Vuitton, Schiaparelli and more, styled by Hugo Toucas at the Cheval Blanc Paris. / Makeup by Hindash; hair by Deena Alawaid
It was good to see Dutch model Birgit Kos in Goop [IG] brand’s G Label Spring/Summer 2025 Campaign on social media. Photographer Alexandra Nataf [IG] aka Alexandra Nataf-Taghizadeh captures quiet style looks that murmur elegance and relaxed sophistication.
I’ll not derail this spectacular British Vogue [IG] August 2025 issue cover story starring Doechii, with the origin of the expression ‘hell on wheels’. Or how it morphed into a gender-specific phrase applied to women.
Stella Greenspan styles Doechii in regal clothes from top luxury houses, lensed by Elizaveta Porodina.
Vogue writer Jazmine Hughes, author of Doechii’s cover story ‘“I Was Born To Do This”: Hip-Hop Disruptor Doechii On The Year She Entered The Stratosphere’ covers a wide berth in the interview.
Life is good for Florida’s self-described Swamp Princess, who grew up in Tampa, Fla. Here we get a taste of Doechii’s sound.
Model Awar Odhiang walks softly in ‘Spirited Away’, a fashion story set in in the Ninh Binh province of Northern Vietnam. Carlos Nazario styles the shoot, choosing fluid designs from Alexander McQueen, Bottega Veneta, Chloe, Khaite NY, Loro Piana, Louis Vuitton, Maison Valentino, Prada, Proenza Schouler, Ralph Lauren, Stella McCartney, The Row, YSL and more.
Photographer PH Hugo [IG] captures one of 2025’s most poetic, deeply-beautiful and discreetly-sensual fashion stories of the season for Harper’s Bazaar US [IG] June 2025 issue./ Makeup by Michaela Bosch
Vogue Poland’s [IG] July-August 2025 issue is devoted to summer holiday wellbeing — including learning how to rest. The cover story with model Vivien Solari is shot at Krynica-Zdroj and L Ddka-Zdro lategoj, two of Poland’s famous spas with histories.
EIC Ina Lekiewicz Levy [IG] is behind the lens, with styling by Kasia Mioduska.
In June, supermodel Kate Moss [IG] worked with longtime stylist, Katy England [IG] and England’s husband Scottish musician, singer-songwriter and founder of alternative rock band Primal Scream Bobby Gillespie on a Zara [IG] collaboration celebrating Glastonbury and Britain’s summer festival culture.
Called the Festival Collection, Moss’ second collaboration with Zara featured bohemian pieces inspired by "thrift stores of small-town America to the most elevated boutiques of Paris and Milan," per Zara.
Photographers Mert Alas [IG] and Marcus Piggott [IG] shot the Festival Collection campaign. In a cool twist, the lookbook imagery [shot by Casper Sejersen] stars young friends and family with Moss' daughter, Lila Moss, and England and Gillespie's son, Lux Gillespie.
Elle Macpherson has delivered infectious attitude to the pages of ELLE magazine’s global editions for 43 years. Looking at these vivacious images of ‘The Body’ for ELLE Spain’s [IG] July 2025 issue, it’s difficult to believe Macpherson is age 61.
The top model has practiced healthy living for many years now, but she’s also revealed in recent books and interviews, that the Aussie beauty controlled her weight with a 10-year cocaine addiction.
It may be LVMH’s newly-named chairman and chief executive of its Americas division Michael Burke, who first introduced the term ‘hodgepodge’ to the popular press and select financial analysts’ LVMH lexicon.
Anne will explain, but first the latest news.
The Burke appointment comes at a critical moment when the luxury sector is haunted by waning demand and US President Donald Trump’s ever-changing, often daily, tariffs landscape.
LVMH also appointed Burke as nonexecutive chairman of Tiffany’s board of directors. He retains his 2024 appointment as Chairman and CEO of LVMH Fashion Group.
In June and July 2025, AOC has been obsessed with the word ‘hodgepodge’ being bandied about by select financial analysts, with the tangential support of several fashion journalists. Their focus is a lack of branding clarity around Louis Vuitton in particular.
Referring last evening to the issue, I set off again this morning, trying to document the original source of the word. The person may be none other than Michael Burke.
High Jewelry was ‘Exquisitely Served’ in the ‘best’ dining rooms and fine table settings in the May 2025 issue of Harper’s Bazaar US [IG]. Photographer Peter Langer [IG] captured the glittering events and fresh designs styled by Miguel Alberto Enamorado with set design by Emilia Margulies.
Supermodel Naomi Campbell takes one cover of Dazed Magazine’s [IG] Summer 2025 issue, the last one under the editorial vision of IB Kamara, who also photographs Naomi.
The glorious Naomi Campbell channels humanity’s oldest African origins and self-adornment using beads, shells and hair collages made of twigs, real flowers, leaves and even stones and butterflies that honor the deep ties between humans and nature.
Transit In and Out of Africa Was Not a One-Way Ticket
No discovery has unseated the region of Lake Turkana, which includes the Omo Valley of southern Ethiopia and the Great Rift Valley in Kenya, as the route humans took out of Africa into the Levant.
AOC readers understand the attempts by white nationalists to press the case for a superior group of humans who came from the north, eventually reaching the Levant themselves. Anne has a personal mission to follow this argument very closely.
Out of Africa and into Bronze Age Canaan
After sharing critical new DNA info on Africans carrying Neanderthal DNA at much higher levels than previously tested [blowing out the white men from the north theory], AOC moves to recent DNA analysis that proves as high as 30% shared DNA between Palestinian and Jewish men with ancestors living together as Bronze Age Canaanites.
AOC returns to Prada’s ‘Days of Summer’ marketing campaign, where the Prada pink gozzo is moored beside the Prada Capri boutique, in Via Roma 2, until July 13th.
Prada Beauty Lip Balms in Macaron Colors
This Prada campaign is being executed with such colors of comprehensive precision that Prada Beauty lipstick glosses are the mouth-enticing colors of French macarons. Scratch that. I mean Italian Macaron colors.
My case for LVMH got a big boost Monday, July 7th with Goldman Sach’s decision to add LVMH to its European Conviction Buy list. Goldman’s Louise Singlehurst recommends investors "look through Q2 softness and Buy into LVMH" as a clear winner in the next luxury upcycle, noting asymmetric risk reward with potential upside of 69% versus 5% downside.
The Goldman analysis also mentioned that the steep selloff of LVMH shares borders on being irrational. This was welcome news after the June 22, deeply-personal, Bloomberg supplied hit piece on LVMH published on BoF.
I then read — again from HSBC, the same financial institution that financed all of Donald J. Trump’s bankruptcy business messes, when no other bank would — that the current Louis Vuitton brand strategy is a “hodgepodge”. Seriously!
Rising model Freya Nutter flirts with originality in wedding dress choices for women with an adventurous spirit in the July 2025 pages of British Vogue [IG]. Jessica Gerardi styled the shoot with images by Ben Toms [IG]. / Makeup by Bea Sweet; hair by Naoki Komiya
Model Ida Heiner nurtures her summer glow in the June-July 2025 issue of Vogue France [IG].Alastair McKimm styles the fashion shoot in Saint-Barthelemy, with Carin Backoff [IG] behind the lens./ Hair by Tomo Jidai; makeup by Jamal Scott
Brazilian model Sheila Bawar covers the July 6, 2025 issue of Sunday Times Style[IG],wearing Gucci on the cover. Stylist Verity Parker advises on what to pack for pool party nights. Her list includes Adriana Degreas, Brunello Cucinelli, Celine by Hedi Slimane, Jade Swim, Max Mara, Paul Smith, Sara Cristina, Taller Marmo and more, lensed by Giampaolo Sgura [IG]./ Makeup by Karin Borromeo; hair by Ezio Diaferia
Supermodel Anok Yai is not only one of the most big-impression models of her generation. Anok, now 27, is climbing the Mount Rushmore of fashion world into potential legendary status, alongside the greats.
Today, we see Anok Yai dripping in luxury in a fashion story ‘Précieuse Anok’ for Vogue France [IG] July 2025 issue.
Alastair McKimm styles the shoot with images by Carin Backoff [IG]. / Makeup by Yadim; hair by Ryan Mitchell
Danish model Sabine Glud graces the July 2025 issue of Vogue Greece [IG], styled by George Karapetis in ‘Sea Flowers’, lensed by Maria Magdalinou [IG]./ Hair by Christos Karapetis; makeup by Efi Ramone
We’re living in a moment of small victories,and surely photographer Tyler Mitchell [IG] feels great pride — and his family even moreso — over Mitchell shooting the Ralph Lauren [IG] Pre-Fall 2025 Campaign. Ralph Lauren carries great symbolism and respect in the Black community.
Ralph Lauren 2024/25 Business Results
The top leadership got big raises coming off an excellent 2024 performance that resulted in a 16.8 percent increase in the stock price for the year ending March 31. Since March 31, the stock has risen another 20 percent.
Like Hermès, Brunello Cucinelli, and Prada, Ralph Lauren’s Asia business is very strong. In China Ralph Lauren saw 20 percent growth in China in their 4th quarter ending March 2025.
Louvet has definite opinions about why the business is strong in China:
It’s important to keep in mind that Ralph founded this company on values that are pretty universal: optimism, authenticity, timelessness, elegance, family. Those are globally relevant and are resonating wherever we play, including markets where you might be concerned about anti-American sentiment.