Kylie Jenner Teams Up With Olivier Rousteing For Balmain SS20 Paris Runway Show Makeup Collab
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Kylie Jenner and Oliver Rousteing Launch KYLIE X BALMAIN @kyliecosmetics collection
Kylie Jenner dropped news that she was named artistic director of makeup for Friday’s Paris Fashion Week Balmain spring-summer 2020 fashion show. The world’s youngest self-made billionaire has also created a capsule collection that includes a nine-pan eye shadow palette, matte lip kit and high gloss. Balmain creative director Olivier Rousteing is a family friend and equally excited about the new partnership. The collab is Karlie’s first forray into a luxury fashion show.
The campaign photo features Jenner and Rousteing (above) posing in matching white ensembles in front of a lavender, holographic background. It’s sleek, modern but ultra glam with a caption that reads: “Paris is always a good idea 🇫🇷 surprise… KYLIE X BALMAIN @kyliecosmetics collection launching this Friday 9.27 on KylieCosmetics.com.”
Jenner previously wore Balmain to the 2016 Met Gala and the 2019 Grammy Awards. The young business tycoon was enchanted with the light pink shade of her dress for the Grammys, which ultimately inspired the packaging of the Kylie x Balmain makeup collection, which features Parisian street art. The eyeshadow names channel fashion week: Close the Show, Model Type, Attitude, Main Event, City of Love, Night Out, Top Model, Catwalk and PFW. The line will include new Parisian-inspired shades of fan-favorite products like High Gloss ($16) and the Matte Lip Kit ($29), as well as a brand-new, limited-edition KyShadow x Balmain Eye Shadow Palette ($42). You can also purchase the products in bundles for $38 and $75.
The collaboration is Balmain's second venture into beauty, following a lipstick line with L’Oréal Paris in 2017.
Kylie Jenner wore Balmain Couture to 2019 Grammy Awards
