Guerlain's Violette Serrat Relaunches G Rouge Lipstick for Paris Lovers Worldwide

Guerlain's Violette Serrat Relaunches G Rouge Lipstick for Paris Lovers Worldwide

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Guerlain's Violette Serrat Relaunches G Rouge Lipstick for Paris Lovers

Meet Violette Serrat

French-born Violette Serrat, creative director of makeup for Guerlain since summer 2021, was born and raised in Paris. Serrat understands French women and their love of red lipstick.

Fifteen years after Rouge G’s first Guerlain release, it’s reborn in 40 stunning shades in both velvet-matte and satin finishes. Rouge G is formulated with a new 89 per cent skincare-based formula made with lily oleo extract. Created with lily flowers and paired with sweet almond oil, this complex has smoothing, hydrating and plumping properties and improves the quality of lips worldwide with prolonged wear.

Top faces Natalia Vodianova and Malika El Maslouhi are leading the campaign lensed by Charlotte Wales [IG].

Even the iconic mirrored cases notched up their glam quotient without hurting the environment. Using gold instead of silver, the nine new jewel cases are 19 per cent lighter than before, allowing for a 30 per cent reduction in carbon dioxide emissions.

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Greta Hofer, Karolina Spakowski and Victoria Fawole Are ‘The Suitors’ for British Vogue

Greta Hofer, Karolina Spakowski and Victoria Fawole Are ‘The Suitors’ for British Vogue

Models Greta Hofer, Karolina Spakowski and Victoria Fawole gather as ‘The Suitors’, a menswear fashion statement that could launch a political brushfire in America, three days out from our presidential election.

There’s great swagger and attitude in this British Vogue [IG] November 2024 fashion story, styled by Harry Lambert with Dolce & Gabbana, Emporio Armani, Hawes & Curtis, Jonathan Anderson, Loro Piana, Louis Vuitton, Max Mara, Michael Kors Collection, Moschino, Ralph Lauren and more.

These boss ladies are fired up and ready to go in images lensed by Charlotte Wales [IG]. / Hair by Syd Hayes; makeup by Siddharta Simone

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Amber Valletta Covers British Vogue January 2024 Sustainability Issue by Charlotte Wales

Amber Valletta Covers British Vogue January 2024 Sustainability Issue by Charlotte Wales

Supermodel Amber Valletta takes one of three covers for the January 2023 issue of British Vogue[IG], as a leader of the pack of ‘Sustainability Trailblazers’.

Valletta has held the role of contributing sustainability editor at British Vogue since February 2020. A few weeks earlier, Valletta kicked off sustainable spring 2020 fashion for Porter Edit.

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Lorette Colé Duprat Releases L C D Gold SS 2023 Capsule Campaign by Charlotte Wales

Lorette Colé Duprat Releases L C D Gold SS 2023 Capsule Campaign by Charlotte Wales

Lorette Colé Duprat is an eponymous Paris based jewellery and accessory brand, dropping this L C D Gold SS-2023 capsule. Models include Cassady Clover, Joseph Adeosun and more, styled by Ai Kamoshita for images by Charlotte Wales [IG]./ Hair by Shiori Takahashil makeup by Porsche Poon

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Irina Shayk Fronts Summer 2022 Évidemment Gaultier Campaign by Charlotte Wales

Irina Shayk Fronts Summer 2022 Évidemment Gaultier Campaign by Charlotte Wales

Superstylist Lotta Volkova steps up for Gaultier, as the newest creative to introduce fresh ideas to the brand, while honoring the roots of the famous house.

Gaultier prints — and especially his infamous banknote print — are reimagined in three new offerings inspired by Gaultier’s Les Tatouages Spring/Summer 1994 collection.

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Louis Vuitton BUBBLEGRAM Bag Campaign 2022 Cool Girls by Charlotte Wales

Louis Vuitton BUBBLEGRAM Bag Campaign 2022 Cool Girls by Charlotte Wales

Models Blesnya Minher, Evie Harris, Mika Schneider, Morgan Porter and Puck Schrover take the spotlight in the Louis Vuitton BUBBLEGRAM Bag Campaign 2022, lensed by Charlotte Wales.

Stylist Victoria Sekrier pairs the Bubblegram bags with casual, sporty, flirty crop tops, short skirts and dresses, cargo-pants and shorts and other summer essentials. Louis Vuitton-embossed fabrics and screened LV hoodies remind us that logos still mean business with this crowd.

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Charlotte Wales Captures Lola, Malika, Mika in 'Nouvelle Vague' for Vogue France

Charlotte Wales Captures Lola, Malika, Mika in 'Nouvelle Vague' for Vogue France

Model Lola Nicon makes it abundantly clear that Malika Louback and Mika Schneider are along for the ride in ‘Nouvelle Vague’, Vogue France’s disoriented, disjointed February 2022 cover. Emiie Karech styles the trio for images by Charlotte Wales [IG].

AOC tries not to be too critical on creatives, but Vogue France is a mess. This is amateur hour for a magazine with a great history that ended in 2011. Good goddess!

In this sad cover concoction, just make the title ‘Whatever Lola Wants, Lola Gets!’ [that’s a song]. But I’ll say this. You want to upstage the very talented Malika Louback and Mika Schneider, who shine in the actual story and the industry at large, you all better know what you are doing. Because you failed here, and this is French Vogue — or it was once long ago Vogue Paris.

No wonder the luxury brands increasingly want to control their own media. When they want a magazine feature, they can just send it over in a finished state to Vogue France and pay the price for publication. It will be fabulous.

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British Sprinter Dina Asher-Smith Covers British Vogue Digital August 2021

British Sprinter Dina Asher-Smith Covers British Vogue Digital August 2021

The fastest woman in British history, sprinter Dina Asher-Smith, owns the digital cover of British Vogue’s August 2021 issue. Poppy Kain styles the Olympian in vibrant, optimistic, sexy clothes lensed by Charlotte Wales [IG].

In the interview with Ellie Pithers, the focus is more on Dina’s beauty style and preparations to wear lavish makeup before a race than fashion.

Charlotte Wales Flashes 'She's All That' Big Cast for British Vogue March 2021

Charlotte Wales Flashes 'She's All That' Big Cast for British Vogue March 2021

Photographer Charlotte Wales [IG] captures a large model cast styled by Poppy Kain in ‘She’s All That’. The lineup includes Alva Claire, Ajok Daing, Effy Kaethner, Georgina Grenville, Lara Stone, Lola Nicon, Marika O’Farrell, Sacha Quenby, Sophie Wilson Carr, and Yasmin Le Bon for the March 2021 issue of British Vogue.

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Lily McMenamy in Chopova Lowena Provenance-Rich Design Mashup SS 2020

Lily McMenamy in Chopova Lowena Provenance-Rich Design Mashup SS 2020

Model Lily McMenamy fronts Chopova Lowena’s Spring Summer 2020 campaign, styled b Agata Belcen. Fashion photographer Charlotte Wales is behind the lens with art direction from Jamie Reid, and set design by Georgina Pragnell. / Hair by Kiyoko Odo; makeup by Anne Sophie Costa

The campaign comes as Choopova Lowena is names as a 2020 LVMH prize finalist. “This year, once more, the semi-finalists impressed us with their creativity and their commitment to creating clothes that are respectful of the environment,” Delphine Arnault, Executive Vice President of Louis Vuitton and the founder of the Prize, said in a press release. “The eight finalists all have in common to be very talented in their respective fields and to aspire to enhance know-how.”

Zoe Kravitz Suits Up for Charlotte Wales in POP Magazine's SS 2020 Issue #42

Zoe Kravitz Suits Up for Charlotte Wales in POP Magazine's SS 2020 Issue #42

Zoë Isabella Kravitz, daughter of actor-musician Lenny Kravitz and actor Lisa Bonet, is styled by Vanessa Reid in eccentric s(he) looks lensed by Charlotte Wales in ‘Pop Start: The Wonder! for POP Magazine #42.

Zoë Kravitz is getting rave reviews for her role in Hulu’s ‘High Fidelity’, taking the lead role as “Rob, a record shop owner (a revamp of John Cusack’s eponymous character in the 2000 ‘High Fidelity’ film) in Crown Heights, Brooklyn”.